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Wow your colleagues, clients and learners with professional
podcasts that get results
Podcasting was such an amazing
phenomenon that in the year it was created, the Oxford American
dictionary declared podcast “word of the year”.
But many people still fail to
understand the secrets behind terrific podcasts. That’s
probably because many people still see podcasts as a technical
innovation. It’s not. Podcasting is a communication
innovation.
And seeing podcasting as a technical
innovation probably explains why so many podcasts are stuck at
the bottom of podcast listings, where no-one scrolls down to
listen.
Here at Talkshow, we approach
podcasting from the content angle, not the technical angle.
First, learn the psychology of audio
Sure, to be good at podcasting, you
have to know which buttons to press and where to plug in your
microphone. But we believe the real secret to phenomenal
podcasts lies in the psychology of audio.
Success doesn’t come from pressing
the right button. It comes from a powerful, well crafted
message that plays to the strengths of its medium.
Just as the secret to writing a
great story doesn’t come from knowing how to use Microsoft Word,
podcasting is about content, not software or plugging
microphones into your computer.
Of course, understanding the
psychology of audio isn’t all you need to produce phenomenal
podcasts and make them work as part of your business strategy.
Then, learn professional editorial and production techniques
You also need to learn professional
production techniques that make podcast production less time
consuming.
Some of those
techniques are technical which involve learning how to use
equipment and exploit all the
advantages modern technology offers.
Others are editorial such as
writing audio scripts that are quick
and easy to understand. And to remember. And you need to learn
creative techniques that make your content stand out.
You’ll leave with all the skills to make podcasts
In Talkshow Media’s workshops and
media labs, you’ll learn all this: the psychology of audio, and
professional production techniques to speed up your content.
You’ll leave with all the skills you need to create basic
podcasts that will impress your colleagues, peers and clients.
Our trainers are media professionals
who teach from their experience, not a textbook. They’re not
musicians or technical people who are simply bright and learned
their skills in a garage tinkering around with software
recording programs.
Our trainers have created audio
content for some of the most respected media organizations in
the world with audiences in excess of a million. They’re
experts at factual, drama and news audio content who have also
trained people at the world’s leading media organizations.
Talk to us today!
Talk to us today about our media
labs, workshops, coaching and consulting.
“You saved me $5000 – I don’t need
to hire a contractor to do my podcasts – I can now do
them myself! Thanks!” Participant, public workshop,
North America.
“I can’t believe the difference you
made to how my voice sounds. I’m still working at it
and improving every day.” Participant, public workshop,
North America
“Good, solid workshop. I feel
confident now in my abilities.” – Participant, public
Workshop, North America
“You pulled apart what was always a
mystery and made it look like an equation – now I can
use that equation to add power to my podcasts” -
coaching client
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